Tag Archives: blogworld

Lessons From BlogWorld 2009

7 Nov

I spent a few days last month at the BlogWorld conference and New Media Expo in Las Vegas. I didn’t gamble a cent– I like to say I’m not dumb enough to play a game of chance, not smart enough to play a game of skill– but I learned a lot, tweeted a lot, and met heaps of interesting, engaging people. I even got to see Beatles LOVE courtesy of Cirque de Soleil. The show was magical and it was fun to watch 20-something Eastern European acrobats dance like ’60s-era Yanks to “Back in the U.S.S.R.” But getting back to the learning part, in the spirit of  making sure what happens in Vegas stays online, here are a few old and new media lessons from BlogWorld:

1. Online vs. traditional journalism is not a zero sum game

Despite some stinging comments hurled at CNN anchor Don Lemon during one panel, I was surprised by how much love “legacy media” were getting in BlogWorld. NYU journalism prof Jay Rosen advocated using search data to determine what readers care about. Blogcritics publisher Eric Olsen waxed nostalgic about the tactile experience of print magazines. Rather than eye each other suspiciously, old and new media types shared best practices and ideas for preserving quality journalism. Continue reading